Where does every dollar go?
Most franchise groups hide fees until page 47 of the FDD. We put them on the landing page — because franchisees who understand the math build better businesses.
Royalty Rate · Gross Revenue
flat.
No tiered structure. No surprises.
Marketing Fund
2%
Tech Fee / mo
$195
Initial Franchise Fee
$42K
Renewal Term
10 yrs
Annual P&L — Corner Café
Owner: ██████ ██████ · Austin, TX · Year 2
beans, milk, syrups
4.2 FTE avg.
rent + CAM
of gross revenue
national + local
utilities, insurance
Net Owner Margin
26.4%
Based on 23 Corner Café locations, FY2025. Individual results vary.
Before you read the data
"Caramelized sugar. Cracked cardamom. The specific warmth of a 204°C first crack hitting a cold November morning outside your location — that scent radius is 40 feet. It's the best signage money can't buy."
— Marcus Webb, Roast Franchisee · Denver, CO · Est. 2023

Shot Pull · 27 seconds
Pressure: 9 bar · Ratio: 1:2
Extraction in progress
Why Roast outperforms every other café concept you've looked at.
Single-origin sourcing
Every bean traced to a specific farm, elevation, and harvest season. Ethiopia Yirgacheffe. Guatemala Huehuetenango. Colombia Nariño. Rotating quarterly.
On-site roasting
Flagship locations roast in-house on a 15kg Probat drum. The smell reaches the street before you see the sign. That smell is your marketing.
6-week immersive training
Your team trains at our Austin roastery. Extraction theory, milk texturing, inventory cadence, POS systems — before a single customer walks in.
Real-time owner dashboard
Live sales, waste %, labor cost, and net margin updated every 15 minutes. Know your numbers before your accountant does.
Avg. ticket comparison · specialty vs. QSR coffee
Is your city still
on the map?
Enter a zip code. In 3 seconds, you'll see your market's coffee density score, the recommended franchise tier, and exactly how many spots are still open.
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Open territories
47 markets available
Franchise Disclosure Document
Not ready to talk yet? Download the full FDD — all 23 items, real audited financials, actual franchisee contact list included.
12 weeks. Then you're
pulling shots.
Every step is mapped. Every vendor is vetted. Every decision that can be made in advance has already been made for you.
Territory confirmed & LOI signed
Your zip code is reserved. Letter of Intent executed. Introductory call with your dedicated franchise development advisor.
FDD review & franchise agreement
Your attorney reviews the FDD (we provide a referral list of franchise-specialized counsel). Franchise agreement signed. Initial fee wired.
Site selection & lease negotiation
Our real estate team runs a 3-mile trade area analysis. We negotiate lease terms alongside you — landlords take us seriously.
6-week immersive training · Austin
You and your lead barista train at Roast HQ. Extraction, inventory, POS, team management, marketing playbook. You leave certified.
Build-out & equipment install
Our approved contractor network turns the space. La Marzocca espresso machines, Mahlkönig grinders, custom millwork — all pre-spec'd.
Soft open → Grand opening
Soft open to friends and family. We send a field trainer for the first two weeks of service. Grand opening with local PR support.
"I looked at 11 franchise concepts over 18 months. Roast was the only one that showed me a real P&L before I asked for it. That told me everything."

Diane Kowalski
Former VP Marketing → Roast Franchisee
Nashville, TN · Corner Café
$94K net · Year 1
"We retired from teaching and wanted mornings with purpose. Our location does 280 tickets a day. We know every regular's order by name."
Robert & Carol Tran
Retired educators → Roast Franchisees
Scottsdale, AZ · Corner Café
280 tickets/day avg.
Ready to move?
Your territory won't wait.
Discovery calls are 45 minutes. No pitch, no pressure — just your numbers and your market on the table.
Book Discovery CallDownload FDD instead47
Open markets
12wk
To open door
94%
Yr-1 survival


